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SUKUUN is a homegrown label that brings peace and comfort through eco-friendly, slow fashion. The word “SUKUUN” means peace, and that’s exactly what the brand is all about—creating clothes that make you feel good while being kind to the planet. Launched in 2020, SUKUUN was built with a deep passion for eco prints, natural dyes, Indian handlooms and promote a conscious way of living.

The brand uses eco prints and natural dyes made from herbs, leaves and flowers to create simple, minimal designs on soft, skin-friendly fabrics. Each piece takes about a week to make, with a lot of care and attention to detail. Not only do the clothes look great, but they also have calming, therapeutic effects on the skin.

SUKUUN’S mission is to make conscious clothing a part of everyday lifestyle. We are working towards becoming a zero-waste brand and will soon add accessories to our collection.

Based in Surat, SUKUUN handles its own printing and dyeing. With a focus on sustainability and transparency, SUKUUN is the go-to brand for anyone who loves stylish, mindful fashion.